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Giving Nourishes Flourishing Constituency
By Arline Welty
From time to time, I have the great fortune of encountering these
opaque envelopes in my mailbox at the Chicagoland Bicycle Federation.
These promising morsels provoke the same vertiginous sensation that
many fundraisers feel when they see letters from individuals, foundations
or companies.
I lift the envelope, swiftly break the seal, and then reach in
to pluck out the most precious gift tucked away in a duofold letter:
a donation to support bicycling advocacy.
Donations from members, partners and friends are particularly
invigorating to the CBF staff, because these personal donations
speak to the value with which individuals regard our work. Each
is a testament to how CBF’s advocacy has affected their lives.
During the wave of giving that swept the nation after Hurricane
Katrina, a new member, William MacBeth, organized a bicycle ride/pub
crawl for charity. When it was finished, he sent an opaque envelope
to CBF, full of the proceeds. Why? “When the pub crawl developed
into a fund raiser, I looked for a local charity to support,”
MacBeth explained. “A bicycle advocacy group seemed most logical
since the (pub) crawl was on bicycles. I did a Web search and found
the Chicagoland Bicycle Federation.”
Bicycling advocacy, as it turns out, has a direct and personal
impact on MacBeth’s life. He commutes by bike year-round since
the summer of 2004, after the engine in his truck blew up.
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| Potter Nancy Coffin donated some of her work
to promote healthy transportation options. (photo: courtesy
of Nancy Coffin) |
Sally Olds is 20-year member of CBF and she has donated annually
to the organization “since Randy Neufeld was working for free.”
Fond of cold snowy walks and the refreshingly human speed of bicycling,
Olds has contributed to CBF for years through a charitable gift
fund because “I see it as an organization that helps enhance
my riding experiences.
“I suspect CBF’s activities in terms of education and
focusing attention on cyclists and their rights is having an impact,”
she said.
A studio potter, Nancy Coffin donated her hand-thrown pottery for
CBF’s upcoming Bike Town Bash in spring 2006, because, “with
cycling, people get to experience their neighborhoods on a more
intimate level, and hopefully, will become active within their community
and neighborhood by knowing their neighbors.” She said she
hopes her contribution will “promote healthy transportation
options and to help raise community awareness.”
If you’re considering donating, we offer a variety of methods.
In addition to accepting matching gifts, gifts of stock, bond, and
real estate, and donations that arrive in opaque envelopes, we can
funnel contributions toward a specific program like Safe
Routes to School, to any of CBF’s Top
10 Initiatives, or to the new Healthy
Streets Campaign.
So if you’re the cyclist who loves autumnal walks in the
forest preserve; who commutes to work in the glistening sleet; whose
identity includes “pedestrian”; who rides centuries
on weekends; who carries his children and gallons of milk by bicycle;
who brokers political leverage for bicycling, walking and transit
legislation; who supports her local bike shop; who has train schedules
memorized; who walks and rides buses as daily exercise; who believes
no bike is virtuous without a respectable basket; or who believes
no bike is respectable without a virtuous carbon fiber fork; then
you, dear reader, are living the mission. You are critical to helping
build a vocal and flourishing constituency of donors.
As member Sally Olds would say, “the more members, the stronger
the organization and the better job it can do to improve the cycling
experience for everyone.”
Arline J. Welty is the Chicagoland Bicycle Federation’s
director of development
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